It is understood that the current overseas enterprises are most concerned about the APP development problem – there is no Alipay, WeChat such as open, comprehensive, covering a wide range of platforms, how to allow overseas users to register once, life out of the box? How should the small program of shared charging pile be designed?
In response to this requirement, a detailed solution is given here:
At present, there are two login paths created by overseas enterprises, one is to scan code on WhatsApp or upload picture recognition;
The second is to enter a fixed short URL in the browser (including the machine code), or enter the machine code separately to log in and register.
In order to better help operators complete user education, open-screen tutorials are set up on the client side to guide users to complete the path of registration,
looking for stakes, drawing guns and charging, and recycling stun guns.
In addition, in the pursuit of the ultimate time-output ratio of customers, the development strategy is adjusted into two phases,
the core functions are completed in a short time, and then the high-value functions are developed according to local conditions to help the enterprise achieve large-scale growth:
Core function 1: map to find piles
Access to Google Maps to help users automatically obtain location, and navigation routes, and quickly find charging stations. Due to the difference in electricity prices in different regions,
users can also view the detailed pile power, the number of guns available, site pictures, electricity prices, distance, pile-finding time, site ratings, and preferential activities on the pile-finding page.
With user research, NPS collection, and user portrait analysis, we will continue to refine the information dimension of the site to attract more users.
Core function 2: booking charging
In order to avoid no piles available at peak times, which takes a long time to find piles and affects the user experience, the system supports booking charging.
When the site that the user wants to book is full, the system will automatically prompt how long the fastest available pile remains.
If the reservation customer does not arrive at the agreed time, the system will start a countdown, indicating that the customer can delay up to 10 minutes,
if the reservation deposit has still not arrived, the reservation deposit will be deducted and the time will be released to other users.
Core function 3: Order file
The charging order of the user will be classified according to the charging situation,
such as in progress, completed, refund, reservation is not in progress, etc.
The unit price of each charge and the amount of a single charge will be recorded, and users can apply for orders and generate invoices by themselves.
Core function 4: after-sales service
When the charging pile is abnormal, customers can find the customer service center on the H5 page to apply for after-sales,
and report the fault problem, abnormal charges, and other facts. After receiving the after-sales work order,
customer service will assign maintenance personnel to deal with it in time according to the actual situation and refund abnormal charges.
At the same time, Trend intelligence attaches great importance to the NPS value, and the system will automatically pop up the praise box after each order is completed.
For the new business, the user’s feedback is crucial to long-term growth in the future.
Core function 5: User community
Create an exclusive community for users, which not only supports users to post comments but more importantly,
provides the most direct path for the platform to communicate with users. The platform can publish updated functions,
product details, and user guides to the community, and the research department can also release survey questionnaires from time to time,
collect user feedback more carefully, accurately iterate products, and target user pain points.
According to customer feedback, in developed regions such as Europe and the United States, shared charging piles are growing at an explosive rate,
and the formation of volume within the industry is getting closer and closer. Therefore, the customer hopes to first understand the needs of users from the internal volume,
and each function must step on the user’s pain points, cultivate loyal fans for the platform, and increase the chips for future competition.